About Us

This online boys clothing store is the only place you will need to go to for trendy fashion clothes for wee dudes.  No “My son has that same outfit!” in here!  Styles change regularly, so…. so does our stock. We want our wee men to be noticed in the playground as individuals too, why should only girls turn heads??

When I became a proud Gran to wee Charley I soon discovered how increasingly frustrating it was to try and find anything a little different and trendy to dress him in.  Endless hours of walking through endless stores to try and find something that was affordable, well made and that every other little boy wasn’t wearing was impossible! The huge range available for girls in colour and styles is unbelievable, compared to the lack of selection for boys, especially the newbies!
 
Talking to other mums of wee boys and hearing the same frustrated comments I began to think it would be great to have just one place that was for BOYS ONLY!! No girls allowed! Somewhere that had trendy, label clothing and a better selection to choose from.

So that’s how charleybobs4boys became an efashion shop for little dudes.

All our clothing is put through rigorous testing for play durability by my infant research assistant and been passed!  If there is an item you have been searching for and cant find please email us at info@charleybobs4boys.co.nz and we will see what we can do!